Addis is a leading brand of plastic kitchen storage and invented the toothbrush in 1780 in East London, which came to be sold under the Wisdom brand.  One of the first ever companies to use automated machinery it is solely responsible for establishing our daily teeth brushing habit, and by doing so became world renowned until this day for producing strong quality flexible plastic products.  Wisdom is now a separate company but Addis has applied its injection moulded plastic technology to the homeware industry and is an award winning UK company now based in Wales.  Addis produces better quality plastic in more colours than any other homeware plastics company.
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